The title “Our Lady of Guadalupe” comes from an event in the life of St Juan Diego in Mexico in 1531. He was walking to church for Mass on the Immaculate Conception and passed by the hill of Tepeyac (near modern Mexico City). He saw a lady standing upon it, who called to him and introduced herself as the immaculate Mother of God. Mary asked for a church to be built on that hill where God could give his blessings (this was before the Christian faith was widespread in Mexico). She sent him to the bishop with the request. The bishop asked for a sign before he would accept this message, and at the same time Juan Diego’s uncle fell very sick. Juan Diego was torn by his sense of being an unworthy messenger and the needs of his uncle, and so tried to avoid the task. But, Mary encountered him again and assured him with the words, “Am I not here? Am I not your mother?” She directed him to some flowers that had bloomed on the hill (out of season for December), and so he gathered these in his tilma (a cloak made of cactus fibers) to present as the sign for the bishop. However, when he lowered the tilma to release the flowers, the image of our Lady of Guadalupe appeared upon it (the name comes from a title she was heard to say which refers to the act of crushing the head of the serpent, as in Genesis 3:15). At this, the bishop accepted the message as authentic and the church was built. Juan Diego stayed on as the caretaker, with the general public not knowing his role in the events until after his death. It became a place of great pilgrimage and the tilma with the image is still intact in the Shrine in Mexico City, despite almost five centuries (and the first few of those without any form of preservation).
The impact of this encounter was massive. It made a statement that God desired to be present here, and in communion with the people here. As in the “original Advent,” Christ was about to come to birth, and Mary was carrying his presence (see Luke 1:39-46). Mary had appeared to an indigenous, humble man. She had likewise arrived in an appearance that the people of the time would recognize, as one of them. The continued presence of the tilma throughout the centuries has corresponded with the continued faith in what it represents: God with us. It presents both a comfort and encouragement to us, and also a reminder of who we are called to be. We encounter the love of God, and then this encounter develops into a relationship. By discipleship we allow God to form us in His own image (rather than seeking to remake God in our own image). Then, we are sent out as Christ-bearers into the world.
The traditional acclamation for the day is, “¡Que viva la Virgen de Guadalupe! – ¡Que viva!” “Long live the Virgin of Guadalupe! – May she live!” (similar to the cry of ¡Viva Cristo Rey! – Long live Christ the King!). The acclamation emphasizes that this is a faith of life. Christ is no longer dead, but continues to live. The saints continue to live with Him. We are invited to enter into this same life. God continuously invites us to an encounter that can blossom into a new life. May He live in us, and us in Him. ¡Que viva!